5. Consultation on the selection of installation locations

June 13th, 2016

Brick Markers® has extensive experience working with customers to select installation locations for commemorative items. Various factors need to be considered in evaluating possible locations including potential demand and concomitant space requirements, competing demands for space (e. g. advertising and sponsorships), security and access by customers coming to view their commemorative items, marketability and aesthetics.

Location can also offer a rather innovative way to up sell customers. For example, customers may be willing to pay more to have their items placed in premier locations (e.g. inside vs. outside, adjacent to monuments, etc.). This can be a great way to increase your revenue potential without incurring any additional costs.